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Research and Impact

Afghan Media Usage Moves to Television; Afghans Increasingly Pessimistic About the Future

Afghan Media Usage Moves to Television; Afghans Increasingly Pessimistic About the Future

[ 0 ] February 13, 2015

Recently released research data from the BBG and Gallup show a sharp jump in TV viewing and negligible new media usage. Gallup attitudinal data shows a Afghans’ views for the future now lowest in the world…

Divining Nielsen’s Total Audience Report: Not a Zero Sum Game

Divining Nielsen’s Total Audience Report: Not a Zero Sum Game

[ 0 ] December 19, 2014

As more and more media options become available, Nielsen’s Total Audience Report shows that determining media’s winners and losers isn’t as easy as we’d like it to be…

BBG Audience Climbs Again to Record High; Rises By 50 Million In Just Four Years

BBG Audience Climbs Again to Record High; Rises By 50 Million In Just Four Years

[ 0 ] November 17, 2014

The Broadcasting Board of Governors has released its Global Audience Estimate for 2014, and at 215 million people each week, the audience is at an all-time high…

Think Pieces

Twitter is Many Things, But a Driver of Web Traffic It Isn’t

Twitter is Many Things, But a Driver of Web Traffic It Isn’t

[ 0 ] February 18, 2015

Writing for The Atlantic, writer Derek Thompson analyzes the engagement generated by his tweets. One thing he knows for certain, those tweets are not driving traffic to his articles…

Divining Nielsen’s Total Audience Report: Not a Zero Sum Game

Divining Nielsen’s Total Audience Report: Not a Zero Sum Game

[ 0 ] December 19, 2014

As more and more media options become available, Nielsen’s Total Audience Report shows that determining media’s winners and losers isn’t as easy as we’d like it to be…

With African Population Set to Double in 35 Years, BBG Working to Meet Challenges

With African Population Set to Double in 35 Years, BBG Working to Meet Challenges

[ 2 ] September 19, 2014

By mid-century, one in four people will be African. By 2100, 40% of the world’s population will be African. The BBG is laying the groundwork to better meet the needs for Africa’s exploding population…

International Broadcasting News

Arab World Now Has Access to Nearly 1300 Satellite Television Channels

Arab World Now Has Access to Nearly 1300 Satellite Television Channels

[ 0 ] March 18, 2015

Private sector broadcasting has fueled the growth of available satellite television channels from just a few dozen in the 1990s to 1294 in 2014…

BBG Mobile Apps Recognized at Global Mobile Awards

BBG Mobile Apps Recognized at Global Mobile Awards

[ 0 ] March 12, 2015

Three new BBG mobile apps gained kudos at last week’s Mobile World Congress. Two of the apps help inform audiences, while a third assists journalists in newsgathering…

Thousands Attend VOA HIV/AIDS Awareness Event in Abidjan

Thousands Attend VOA HIV/AIDS Awareness Event in Abidjan

[ 0 ] March 12, 2015

An estimated 3,000 people turned out for an HIV/AIDS Awareness event and concert on Valentine’s Day presented by the BBG, State Department, and the national broadcaster of Côte d’Ivoire…

Ideas and Innovation

Four Low Cost, High Impact Tools For Journalism and Production

Four Low Cost, High Impact Tools For Journalism and Production

[ 0 ] May 6, 2015

We’re always on the lookout for inexpensive, but high impact innovations to improve our journalism, production, and workflow. Here are four that might be game-changers…

BBG Mobile Apps Recognized at Global Mobile Awards

BBG Mobile Apps Recognized at Global Mobile Awards

[ 0 ] March 12, 2015

Three new BBG mobile apps gained kudos at last week’s Mobile World Congress. Two of the apps help inform audiences, while a third assists journalists in newsgathering…

Divining Nielsen’s Total Audience Report: Not a Zero Sum Game

Divining Nielsen’s Total Audience Report: Not a Zero Sum Game

[ 0 ] December 19, 2014

As more and more media options become available, Nielsen’s Total Audience Report shows that determining media’s winners and losers isn’t as easy as we’d like it to be…